Client Request
A client engaged our firm to perform an independent valuation of two extensive digital media collections consisting of professionally edited high-resolution images and fully color-graded 4K video clips. The client requested a valuation report to determine the fair market value for full copyright ownership and perpetual worldwide commercial use rights.
Project Overview
The engagement covered two distinct asset groups:
- 19.434 professionally edited high-resolution JPEG images
- 5,910 fully edited and color-graded HD and 4K video clips
Both collections were created for broad commercial use and were not available on public stock platforms, adding to their exclusivity and strategic
Approach and Methodology
To ensure objectivity and market accuracy, the valuation was performed using the Market-Based Approach, comparing the client’s media assets against pricing data from leading international stock content platforms.
This method was selected for its transparency, industry relevance, and alignment with how digital media assets are commercially traded
Scope and Execution
- Methodology: Market-Based Approach using benchmark data
- Benchmark Sources: Reputable commercial stock content platforms
- Deliverables: Detailed valuation report and presentation summarizing findings, assumptions and methodology
- Delivery Time: Completed within 2 weeks from project initiation
Outcome
The valuation successfully provided the client with a comprehensive understanding of the fair market value of their intellectual property assets. The final report provided a strong foundation to help the client evaluate potential commercial strategies for their media assets.
Client feedback confirmed satisfaction with both the depth of analysis and clarity of presentation.